Technician Recruiting

How to Attract Gen Z Employees to Your Shop – Part 2

In the next two years, Gen Z is expected to form 27% of the workforce. Coupled with the aging technician population, shops need to make it a priority now to understand and adapt to the unique needs and values of this up-and-coming generation. We recently shared an article to help shops better understand what Gen

How to Attract Gen Z Employees to Your Shop – Part 1

We aren’t getting any younger, are we? And, unfortunately for shop owners and managers, this is especially true for technicians. The average age of technicians in the automotive and diesel industry is 40+ years old. With the technician shortage, hiring is a priority for shops. However, with the aging technician population, it’s even more important

Are Your Shop’s Technician Recruiting & Retention Methods Outdated?

Things are forever changing in the automotive industry. New vehicles and technology are forcing shops to evolve their processes and procedures. However, many shops and dealerships are still stuck in the stone age when it comes to recruiting and retaining technicians. In this blog, WrenchWay and RepairPal partner up to evaluate the recruiting and retention

Want to Recruit Technicians? 5 Lessons from Marketing

The recruiting game has changed. It was certainly a lot easier when throwing a “Help Wanted” sign in the window or posting an ad on Indeed actually lead to quality applicants. The good news is it is still possible to produce a steady stream of technician applicants to your shop. The bad news is you

Technicians Share How to Fix the Technician Shortage

Everyone loves to talk about how we can fix the national technician shortage, but few people are asking the individuals who can truly give us the answer: the technicians themselves. We recently asked technicians: What is the one thing that needs to change to improve the technician shortage? Obviously, it's not one thing that needs

7 Mistakes to Avoid When Recruiting Technicians

Finding technicians to apply is hard enough. The last thing any hiring manager or shop owner wants is to lose that applicant during the recruitment and hiring process. Yet, this happens every day. A recent survey showed nearly half of the respondents declined a job offer because of a poor recruitment experience (PWC). The good

5 Ways to Recruit Veterans to Your Shop

Technicians are in high demand across the entire country, and veterans who have experience as military technicians offer a unique skill set that can bring a lot of value to shops. Of course, military veterans will apply through regular job postings from time to time. But, shops that take the time to develop a targeted

How Shops Can Promote Technician Job Openings on Facebook

With 79% of job applicants using social media in their job search, it is imperative for shops to be posting and sharing their job openings on social media. Sounds easy enough, right? Well, kind of. It turns out there are a lot of different ways to post job openings on social media, and of course,

How Much Online Research Do Automotive Technicians Do Before Applying for a Job?

We talk to many shops and when we ask what their biggest current challenge is right now the majority of them tell us it is hiring technicians. Unfortunately, what we most often find is that when you look at the shop’s web presence, including their website, Google Business Profile, Facebook and other social media, you

3 Step Process to Finding & Promoting What’s Unique About Your Shop

Often times when shops are asked what makes them unique, they answer with one of the following: “We pay competitively.” “We have a great reputation.” “We’ve got a great culture.” Those answers are great, but are honestly too generic to resonate with technicians. Technicians are hard to find, and those that are out there are

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