Who Is Jay Goninen? The Man Behind Beyond the Wrench
In this special episode, the tables turn as Beyond the Wrench host Jay Goninen takes the hot seat! Guest host and longtime friend Josh Arnold, a technician himself, interviews Jay about his roots in the family auto shop, the journey to co-founding WrenchWay, and his favorite memories from the last
From Med School to Founding Tekmetric: Lessons in Leadership
Sunil Patel shares how his path from medical school to shop owner to Founder and CEO of Tekmetric shaped his approach to leadership. He discusses how a personal shop struggle inspired Tekmetric, why staying focused on your vertical drives success, and the leadership lessons he’s learned building a platform for
Hiring Under 18: Lessons From a Shop That Does It Right
John Perez, Sr. Director of Talent Acquisition at Sonic Automotive, shares how they built a junior apprenticeship program for students under 18. From earning executive buy-in to keeping kids safe in the shop, John breaks down how they’re developing the next generation of technicians by starting earlier than most. Watch
Back-to-School 2025 Recap: Growing the School Assist Network
For years, our industry has struggled with one simple but critical challenge: there’s no single, reliable way to find and connect with every automotive, diesel, and collision program across the country. Information is scattered, outdated, and often impossible to verify—making it harder for shops and schools to work together. At
Inside the Evolving SEMA Show 2025
Tom Gattuso, Vice President of Events at SEMA, shares a behind-the-scenes look at planning the SEMA Show 2025. He talks about how the show continues to evolve, what goes into making it run smoothly, and his best advice for first-time attendees. Watch the Full Episode Show Notes About the
Milwaukee Pipeline Series: A Look at the New Impact Wrench & Ratchet
Eric Rusch, Director of Product Marketing at Milwaukee Tool, breaks down two exciting new products technicians will love—the M12 FUEL™ Subcompact Impact Wrench and the M12 FUEL™ Gen 2 Ratchet—live at the Milwaukee Pipeline 2025 event. He shares key product features, how Milwaukee Tool has evolved to meet industry needs,
Milwaukee Pipeline Series: Solving Shop Lighting Challenges
Jason Isaacs, Director of Product Marketing at Milwaukee Tool, dives into shop lighting—how Milwaukee Tool develops durable products, key lighting solutions for technicians, and advice on the best lights for those just starting their careers. Watch the Full Episode Show Notes About the Episode Host: Jay Goninen, WrenchWay, jayg@wrenchway.com
Milwaukee Pipeline Series: Transitioning From Technician to Shop Owner
Recorded live at Milwaukee Pipeline 2025, Chris Enright—Founder & Owner of Enright Automotive and content creator—shares his journey from technician to shop owner and the lessons learned along the way. In this episode, we dive into making the transition from tech to owner, the ROI of technician training, the power
ASE, CREF, I-CAR, WrenchWay Partner to Address Technician Shortage
The National Institute for Automotive Service Excellence (ASE), the Inter-Industry Conference on Auto Collision Repair (I-CAR), the Collision Repair Education Foundation (CREF) and WrenchWay have formed a collaborative partnership to address the critical need for service professionals. “Working closely with our colleagues at I-CAR, CREF and WrenchWay, we began a
Milwaukee Pipeline Series: Hand Tools Designed with Technicians in Mind
Recorded live at the Milwaukee Pipeline 2025 event, Leah Balto, Group Manager of Product Marketing at Milwaukee Tool, joins host Jay Goninen to walk us through Milwaukee’s latest hand tool kits, explain how the team studies technicians in real-world settings to inspire smarter innovations, and share how Milwaukee Tool is









