Deron Lundgren, Zone Retailer Aftersales Manager at Subaru of America, shares strategies for improving customer relationships and driving new business. He discusses techniques such as evaluating inbound calls, using role-playing for team coaching, and conducting clear communication with customers to enhance the service experience.
Watch the Full Episode
Show Notes
About Our Guest
Deron Lundgren
Zone Retailer Aftersales Manager, Subaru of America
dlundg@subaru.com
About Our Host
Jay Goninen
Co-Founder & President, WrenchWay
jayg@wrenchway.com | 608.716.2122
Join the ASE Connects Community
ASE Connects brings shops, dealerships, and schools together in one structured network to strengthen the technician pipeline. By making it easier to connect, collaborate, and support students through job shadows, internships, and classroom engagement, ASE Connects helps schools build stronger programs and helps shops develop a more consistent, local source of future technicians. Learn more:
Other Episodes You May Like
- How Dealerships Can Attract More Service Customers Online ft. Russell Hill, FixedOPS Marketing
- Service Department Communication ft. Chris Craig, RockED
- Repairing Relationships in the Service Department ft. Derrick King, ClearShift
Follow the Beyond the Wrench Podcast
Don’t miss a single episode — follow the Beyond the Wrench podcast! The Beyond the Wrench podcast is available on:
- Apple Podcasts
- Spotify
- YouTube Music
- Amazon Music
- Stitcher
- iHeart Radio
- Pandora
- TuneIn + Alexa
- And more!




