Eric Rusch, Director of Product Marketing at Milwaukee Tool, breaks down two exciting new products technicians will love—the M12 FUEL™ Subcompact Impact Wrench and the M12 FUEL™ Gen 2 Ratchet—live at the Milwaukee Pipeline 2025 event. He shares key product features, how Milwaukee Tool has evolved to meet industry needs, and why it’s so rewarding to see these tools come to life for mechanics.
Watch the Full Episode
Show Notes
About the Episode
- Host: Jay Goninen, WrenchWay, jayg@wrenchway.com
- Guest: Eric Rusch, Milwaukee Tool
Links & Resources
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About WrenchWay:
- For Technicians & Students: wrenchway.com/solutions/technicians/
- For Shops & Dealerships: wrenchway.com/solutions/shops/
- For Instructors: wrenchway.com/solutions/schools/
Other Episodes You May Like
- Milwaukee Pipeline Series: Solving Shop Lighting Challenges ft. Jason Issacs, Milwaukee Tool
- Milwaukee Pipeline Series: Transitioning From Technician to Shop Owner ft. Chris Enright, Enright Automotive
- Milwaukee Pipeline Series: Hand Tools Designed with Technicians in Mind ft. Leah Balto, Milwaukee Tool
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